Big Data

To CDP or not to CDP – That is the question

March 17, 2026 Simon Annicchiarico

Read Simon's take on customer data platforms (CDPs) and find out whether you really need one, or you just need clarity and data hygiene.

BigData London 2025 Highlights: Key Trends and Insights

November 21, 2025 Harry Ingram

Appius attended BigDataLDN 2025 and we bring you our key takeaways and 'need to knows' from the UK's biggest Data Community and data technology event.