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Optimizely

Optimizely partners since 2006, we have built an impressive project and client portfolio.

Optimizely Experimentation Certified!

Appius has been designing and delivering optimisation and experimentation strategies for our customers for over a decade, leveraging multi-variant testing, audience segmentation and personalisation as standard to our user-centred design and campaign approach to achieve improved results.

“We are thrilled that our esteemed long-term partner, Appius, has successfully obtained our new Experimentation accreditation. This achievement is a testament to their unwavering dedication to Optimizely, and we eagerly anticipate collaborating with them to explore the exciting capabilities it brings to their valued customers.”

- Hampus Persson — Vice President, Partner Sales EMEA & APC

Our Optimizely Experience

Why we love Optimizely

Optimizely is in Gartner's Leader quadrant for Digital Experience Platforms due to its maturity and progressive capabilities. It blends content management with commerce and campaign capabilities, underpinned by Visitor Group personalisation for improved conversion.

It combines flexibility for development and integration for our teams with strong usability and reliable delivery of enterprise features for our clients. We are excited to be working with the web experimentation platform for split testing, Optimizely Data Platform (the CDP) and Content Marketing Platform (CMP) for content production efficiencies and AI tagging for OpenAI (as used by ChatGPT).

  • Partners since 2006
  • Accredited developers & teams
  • CRM and other integrations
  • Public websites and portals

We deliver Optimizely projects, consultancy, campaigns and full support for...

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Appius achieve Optimizely’s new Experimentation Accreditation

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