Leisure

Holistic approach to internet marketing results for the leisure sector

Holistic services for the transport sector
Our service offering is designed to fit the leisure sector perfectly and provide a holistic approach that achieves better results. If your service provider isn't giving you this level of integration and breadth of services then try talking to us.

Greater volumes of visits from your target audience
We know that you need a constant stream of new website visitors to your website to maintain your booking levels and grow your business. Our in-house eMarketing services are designed to achieve this for you, and we have years of experience of getting the best possible return-on-investment from leisure based eMarketing campaigns.

Conversion of visitors to enquiries
Your website needs to be able to convert those visitors to enquires. Our User Experience offering has been created to make sure that your website inspires your target audience with the strengths of your leisure proposition and converts them to enquiries by allowing them to achieve their goals.

Analytics
In your competitive sector you have to understand exactly what users are doing on your site and which parts of your content are working for you. Our analytics services span from simple Google Analytics to world leading solution Webtrends through our position of one of the UK’s few Webtrends Interactive Partners. Using these analytics we can establish which types of online campaigns are providing you with the return-on-investment you need and which need to be reviewed.

Data capture and email marketing
You need to understand your prospects in order to convert them to customers then retain them by continuing to appeal to their leisure interests. Our data capture campaigns and experience will help you achieve this and our targeted email marketing proposition will keep your service front of mind.

Empowering you to conduct your own web communications
Your service is both dynamic and seasonal and you need empowering applications such as content management and online ticketing tools to maximise your results using the team around you. We have a selection of potential tools in each area and we’ll help you choose the right one based on your needs, budget and operational skills and resources.

What's being said about our services:
"An excellent company and service that has made a real and quantifiable contribution to our business" Paul Evans, Waterside Communications Manager

"Since Appius started managing our SEO and PPC strategy, our sales graphs look like they are on Viagra! Website usability is now also in their hands and this has improved the conversion rate. Congratulations Appius!" Frederic Kahn, CEO of 365 Tickets