DLR appointed Appius back in 2002 to continually develop their online strategy and execute web communications projects needed for their digital channels. Appius responded by creating an [award-winning] website that included a powerful mix of sales and services features, focused on ease of use for content management.
The website required DLR to have full control of content in the most efficient and user-friendly manner, promoting the use of the transportation service for off-peak, social and community purposes as well as for peak time use.
"DLR needed a complete web communications provider with a highly consultative and results- driven approach. Appius has consistently delivered online return-on-investment against our objectives across the last eight years, as this roll-out of the Ektron web content management solution again demonstrates.”Sarah Allen, Head of Marketing and Communications for Serco Docklands
Find out more about Appius and Ektron
01202 553 744